The Foundation forAboriginal Tourism

ATWA is a DGR-registered charity funding the programs that grow and support Aboriginal tourism businesses across Western Australia

Partner With Us

Our impact

Aboriginal tourism is a powerful force for WA

Independent figures from the most recent industry assessment of Aboriginal tourism in Western Australia.

$0.0M

Contributed to State incomes by Aboriginal tourism businesses.

Visitor interest in Aboriginal Tourism

Aboriginal tourism businesses supported by ATWA.

New Jobs Created through ATWA support

Our supporters

Thank you to the partners backing this work

WAITOC — Western Australian Indigenous Tourism Operators Council

ATWA is the philanthropic and fundraising arm of WAITOC — the peak body for Aboriginal tourism in Western Australia.

To learn about Aboriginal culture first-hand, book a tour or experience through the WAITOC website.

Visit WAITOC

Programs

How your support helps

Three connected programs putting funding to work where it has the most impact.

Operators

25c for Country

A simple way to embed reconciliation into everyday operations

Explore

Operators

Business Support Hub

Essential admin skills, accounting software (Xero, MYOB), scheduling, online booking systems and social media marketing — delivered by Support Hub Coordinators across WA.

Explore

Operators

Aboriginal Tourism Accelerator

A more intensive mentoring program that pairs a mentor with an Aboriginal business owner to develop business systems, product design, marketing, trade distribution and partnerships over 12 months.

Explore

Operators

Conference Delegate Support

Funding Aboriginal tourism businesses to attend the biannual Australian Indigenous Tourism Conference (AITC) and other national industry events, connecting WA operators to the broader sector.

Explore

Giving

Every dollar builds a business

Illustrative tiers showing how philanthropic gifts translate directly into operator outcomes.

Delegate

Sends an Aboriginal tourism regional delegate to the annual Australian Indigenous Tourism Conference (AITC).

Covers travel, accommodation, registration and meals for one operator.

Learn more

Business Support Hub

Finances an ATB through the Business Support Hub — 20 weeks of advisor support.

Builds a startup into a market-ready operation.

Learn more

Most impact

Youth in Tourism

Finances an Aboriginal young person through the full Youth in Tourism program.

Career pathways, work experience, mentoring and life skills.

Learn more

Accelerator

Finances an ATB through the Aboriginal Tourism Accelerator.

A full year of intensive mentoring toward export-ready capability.

Learn more

Stories

Stories that matter

Case Study

ACCJuly 2026

Gooljak Boodja

For Carol Martin, every artwork is an invitation to connect—with culture, Country and community. Through Gooljak Boodja, the respected Noongar and Yamatji leader, artist and storyteller is transforming personal and cultural narratives into meaningful experiences that educate, ins

Read story

Case Study

ACCJuly 2026

MoonieMia Marloo Arts

Every football crafted by Dion and Kelsey Harris carries more than artistry—it carries culture, connection and story. Through MoonieMia Marloo Art, the father-and-daughter team have transformed traditional knowledge and creativity into a growing enterprise that celebrates Aborigi

Read story

Case Study

ASWJuly 2026

Wuddi Aboriginal Cultural Tours

What began as a passion for sharing culture and Country has grown into a thriving Aboriginal tourism business in Dumbleyung. Through Wuddi Aboriginal Cultural Tours, Grant and Anne Riley are creating meaningful cultural connections, preserving local knowledge and building new opp

Read story

Partner with ATWA or leave a lasting gift in your will to support Aboriginal tourism across WA.

Start a conversation Gifts in Wills